conscious consumerism

My New Collection of Jewelry Made from Upcycled Surfboard Resin

My New Collection of Jewelry Made from Upcycled Surfboard Resin

The surfboard resin jewelry is a fantastic achievement. We finally found a beautiful solution for the waste byproduct resin created by surfboard building.

Seth on Scale

Seth on Scale

“It’s good because rightsizing allows you to be profitable and live as a human.” Today’s Daily Dose of Seth once again just nails it. This is one of many reasons I don’t send my designs free to celebrities and don’t want to sell my brand to Macy’s or Urban Outfitters. I keep BB small and [...]

Bikinis & Bangles – The Making of the Hobie Bohemian Bangle

Bikinis & Bangles – The Making of the Hobie Bohemian Bangle

I’ve spent the past two months working on a really cool project with Hobie, one of the oldest iconic surf brands, today a multifaceted conglomerate of fun things us ocean lovers do in the water, sailing, kayaking, surfing and much more. Together we created a Betty Belts private label product, a hand painted bangle to [...]

New Designs Ready

Wow, two posts in one day! Just a quick announcement here: Today, on Thanksgiving, our new designs are ready to see and shop for and wish list at www.Bettybelts.com Tip: use the code FRIEND at checkout for 10% off your entire order when you are directed to our shipping partner Essential Surf. I am thankful [...]

Giving Thanks

Giving Thanks

Gratitude is something I feel more than ever now. Just an example: Last night my production manager (who is like family) in Bali and I had a “meeting” across oceans. We chatted and shared pictures via online messenger and email with our respective smartphones. It allowed us to be so close, as if we were [...]

Recycling Nirvana

Recycling Nirvana

I just introduced a new line of jewelry I created with the help of a few local craftsmen, made from upcycled surfboard resin, excess material created with the surfboard building process. Each stripe comes from a board made by master shaper Dennis Ryder. It represents the dreams of riding waves on a new board, hopefully [...]

Cause Collection – Four Surfers | Four Designs | Four Causes

Cause Collection – Four Surfers | Four Designs | Four Causes

I have a beautiful new collection coming out shortly (check www.BettyBelts.com starting May 10th). I’ve been busy tying up all the loose ends to get it on the site and available to you. Meanwhile, my S.O. David Pu’u, who shot all the designs and the women behind them, Team Betty, wrote a beautiful piece on [...]

What We Do.

David Pu’u is, as you probably already know, a very gifted photographer of beautiful things. He and I are both blessed to work with some amazing people, including twins Hailey and Sierra Partridge. Here is his most recent blog about what that means… Model Models by David Pu’u Recently, NYC based production company Silent Crow [...]

Betty Belts in the Media: Donna’s a Cover Girl!

Wow, I’m blown away! I’m a “Cover Girl” today! Check out this inspiring article below from this week’s VC Reporter… Commerce, Compassion and Community by Claudia Pardo McFayden The sweet scent of African freesia wafting through the store and onto the street entices visitors into the carefully decorated eclectic space that is Betty Belts. Cradled [...]

Modern Procrastination (Seth’s Blog)

Don’t miss Seth Godin’s Blog today Modern Procrastination. I’ve fallen victim to this… But usually I challenge the Status Quo. In fact I now no longer acknowledge the existence of it… Food for thought. Short read. Seth is always brilliant. Read his new book “Linchpin” if you want to really make a difference or of [...]

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